How To Effectively Market to Generation Z

Written By: Lauren Pflug, Senior Content Strategist, Blueprint Evolution  In line with the significance of human-centered/people-first business values, we want to also put emphasis on the people who interact with your brand from the outside. Getting your team on board with living your organization’s core values is a great accomplishment. Effectively marketing these values to…

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The Importance of Core Values in Business

Written By: Lauren Pflug, Senior Content Strategist, Blueprint Evolution    If you’ve been keeping up, you’re likely aware that the workforce and business landscape are undergoing significant transformations. Today’s employees are actively advocating for improved treatment, often reducing their engagement until they perceive a greater sense of value. Many organizations are still operating with the…

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Reducing Mental Health Stigma

Written by: Lauren Pflug / Digital Content Strategist at Blueprint Evolution  It is Mental Health Awareness month after all, so let’s get into it. What exactly is mental health stigma? The American Psychiatric Association states that stigma surrounding mental health is a result of a “lack of understanding or fear” and that “inaccurate or misleading media representations…

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